In some ways, it seems the Obama presidency is really the first fully social media-enabled presidency, with the executive branch embracing the leverage it has on social networks like Twitter and Facebook more fully than any administration that preceded it. […]
It looks like Warner Bros. is entering the realm of twee, ephemeral photo sharing sites like Flickr and Instagram, as Fusible has observed a pending project from the company called Out My Window. Little is known about Out My Window, […]
So, do you know what Klout is, or what your Klout score is, or even how much that score is suppose to be worth? I’m betting that if you have been hanging around the whole social media world for any […]
If you look at the past year in world events, one common theme seems to stretch across many of the common stories: revolution. And the spate of demonstrations across the world- in the Middle East, the US and Europe, among […]
In their ever increasing attempt to bring their web properties up to date Google on Thursday rolled out a complete revamped YouTube homepage that features a bigger emphasis on social integration. Visitors to the site will now notice a center […]
Low-cost airline Spirit was slapped with a $50,000 fine by the US Department of Transportation over advertising, including tweets, that the government says deceived some customers by not fully disclosing additional costs. A $9 airfare may too good to be […]
Do any of your Facebook friends have tongue in cheek or just outright pseudonyms on the social network? We all know the internet is built on a foundation of lies, untruths and Ever conceal an important detail on Match.com, OKCupid […]
I have never been much of a believer in the whole marketing aspect of social media services like Twitter or that people want to become friends, or followers, of brands. As far as I am concerned, especially after being a […]
When it comes to marketing in this new media and social world Twitter is usually held up as the main force behind connecting with consumers and getting them to identify with brands. The question has been raised on more than […]
BlogWorld definitely isn’t above trying new and different things and this year’s Expo is no different as they just announced that Jim Farley, Ford Group Vice President, will be delivering this year’s keynote. Farley is vice president for global marketing, […]
Social media is quickly becoming the next major marketing horizon the problem is, according to Nate Elliot, Forrester vice president and principal analyst, is that brands aren’t allocating ad spend to match social media uptake. The main reason being given […]
I swear going to Facebook is starting to resemble going to a dentist appointment. You know you have to go, but the whole time you are there you feel like you’re going to crap your pants because the experience is […]