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The Meredith Corporation on Tuesday named Tom Harty as the company’s new President of the company’s National Media Group. Harty replaces Jack Griffin who resigned from the company to pursue other opportunities.
Harty, 47, has been with Meredith since 2004 where he has acted as the company’s Vice President of the Magazine group and in 2009 took on the role of President, Consumer Magazines.
According to a Meredith press release:
Harty has played a key leadership role in the development and execution of Meredith’s Vision 2013 strategic initiative. Vision 2013 has enabled Meredith to increase its connection to the American consumer through growth in magazine audience and online traffic, and spurred expansion into emerging new consumer platforms such as mobile and eTablets. Additionally, under Harty’s leadership Meredith has increased its share of magazine industry advertising revenues for five consecutive years to an all-time high of 12.3 percent.
The site which oversees such properties at Parents.com, Better Homes and Gardens and Ladies Home Journal among others currently attracts more than 15 million unique monthly users with more than 50 million pageviews.
Here is just a few of Harty’s biggest accomplishments as a leader and company President:
- Mediaweek named Harty to its 50 most influential leaders list
- Media Industry Newsletter recognized Harty as one of its Most Intriguing People
- Meredith was ranked the top overall media company by Advertiser Intelligence Reports
- Meredith was named Publishing Company of the Year by Advertising Age
In announcing his new role Harty wrote:
“I’m excited about leading the best team in the media and marketing industry,” while adding, “Meredith is known for a collaborative culture that is highly effective in the market place. With our tremendous brands, we are well-positioned to continue expanding our connection to consumers, and help clients who want to reach them.”
With top executive status at some of the countries most respected agencies in the past including TV Guide and Reader’s Digest, the move to promote Harty to the top of the Meredith Corporation food chain makes sense, without a single doubt.
