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Content curation app for the iPad Flipboard has some ambitious expansion goals, in addition to preparations to jump to iPhone and iPod Touch in the near future.
Flipboard is currently a newsreader app, but CEO Mike McCue confirms that the service is looking at deals with content providers to add TV, film and e-book content to the service. Although there’s always the concept of a jack of all trades and master of none, Flipboard got traction early on and had vocal support from many big names when it hit. Flipboard has been downloaded 3 million times since its launch for the iPad alone, and has raised $60 million in funding so far.
Christel van der Boom, head of communications at Flipboard, spoke generally about the content focus going forward at Flipboard:
“We get asked about various kinds of content in Flipboard all the time, and our answer is that we can envision all types of content becoming viewable via Flipboard over time, especially as all content becomes more social… It’s our vision for the future.”
The timeline for adding video content to Flipboard is still up in the air, as the company works to hammer out deals with studios for content licensing. McCue indicated that while the company could turn a profit in 2012, Flipboard is likely to reinvest the revenue instead.
