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The New York Times is beefing up its coverage of the business of tech on its Bits blog, and has brought on three new people to work on the expansion in scope and content.
In addition to news that is “easier to scan,” the Bits blog has a new design. The paper has hired Quentin Hardy and Nicole Perlroth, formerly of Forbes, and Brian X. Chen, formerly of Wired, to work alongside other Times reporters and is adding a section of aggregated tech news called “Scuttlebot,” which will be annotated by the blog’s staff and feature a collection of related stories from around the web.
In a post on the blog, the New York Times discussed the decision to cover the enterprise side of tech:
This added coverage should make the blog more useful and essential to readers in the technology industry. But it will also involve topics of growing importance to everyone: the collection of personal data and its security, sorting that data to provide more services to consumers, having access to our entertainment and news all the time and everywhere and the devices we use for doing that at both work and play.
The first revamped Bits blog email went out to subscribers today.
